Unlike the recently completed The Link at 310 West 52nd Street that marketed the "Hells Kitchen" lifestyle, The Platinum is being marketed as the "cutting edge" building in Midtown West.

Hells Kitchen, Midtown West, Clinton, The Theatre District, The Great White Way, Restaurant Row, whatever you want to call it - it is a vibrant hot neighborhood convenient to all.

The 43 floors will have 220 apartments. Amenities include "The Zone" a full floor of unique lifestyle amenities including the Q lounge with billiard tables, spa lounge a retreat featuring a water wall, fitness center, golf stimulator , experimental shower, treatment room, outdoor terrace, cabana lounge seating with a misting area for warm days. There is even a dog walk - so you don't have to leave the building to walk your dog.