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Been a while since my last post - over 3 months. Simple explanation is that things have been busy at the SEO front.

Lots of fall-out on the Real Estate and Mortgage industry. No doubt many of you already know first hand. A personal friend of mine, whom I met through her own open house has left the real estate industry and returned to the Navy.

On the SEO front, we have been seeing some interesting trends with real estate. On the one hand, lots of real estate professionals have been contacting us to do SEO for their own personal endeavors: online electronic stores, online lingerie or adult stores, etc.

On the other hand, we've seen some enterprising real estate professionals latch onto SEO trying to get ahead.

We've also seen increases in demand from the "stop foreclosure" industry. However, surprisingly, the Keywords research have shown that there has NOT been a significant increase in SEO competition for the "foreclosure" keywords.

Also, search volumes for "PLACE real estate" and "PLACE homes for sale" seem to have fallen off as well. Whereas 6 months ago, such searches generated very high volume and also high search competition, there now seems to be a falling off.

A search for "LBI real estate" or "long beach island real estate" no longer show the same volumes or activities as before.

This could be this cyclical or the economy or both. At this point, pretty hard to determine.

On the mortgage front, more mortgage brokers are targeting more creative search terms and trying to get into real estate investment loans, construction loans for rehabbers, and attempting loan solutions to stop foreclosure.

Overall however, despite media reports that the economy is bad, foreclosures are up, real estate professionals and mortgage professionals dropping like flies - on the SEO front, we still see plenty of them looking to get ahead. 

 

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Account Exec: Al Kao (AK Works)
Al Kao
Virginia Beach, VA
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AK Works

Office Phone: (781) 492-3439
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AK Works is a candid discussion of search engine optimization for real estate and mortgage professionals by an SEO consultant. The truth of SEO, how to evaluate SEO providers, how to be a good SEO client, real life case studies, and more.


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