I know you have seen the stories on the need to be more "creative" when trying to attract buyers in this increasingly tight selling market. Obviously there are many ways to be creative and even more definitions of the term "creative".
A TV news segment featured a homeowner who had tried in vane to sell his home. He had a Mercedes on which the lease was expiring and he had chosen a new one. His realtor kiddingly suggested he renew the lease on the current model as well and offer it as an incentive to a buyer rather than further reduce the price of the home.
Another buyer was really tugging with a decision to buy or not to buy a canal front home. He was finally nudged forward when the seller offered to throw in the 28 foot sailboat moored to the dock. He had done all due dilligence on the home itself but accepted the boat at face value. The problem was that the boats bottom was in terrible condition in effect leaving the boat less than worthless as it was going to costs a couple of thousand dollars to haul out and dispose of. It floated well enough so he decided to keep it as an ornanment and also allow out of town guest to use it as an interesting guest quarters.
I personally feel that being creative is trying things like going all out to try new marketing ideas to find a great match of home and buyer or offering more attractive ways of financing the purchase.
I sell real property very comfortably but I do not like the idea of selling a home with a car with a blown engine because I know what the buyer will remember most and it will not be the great deal he got on the home. Innovative and inventive yes, "creative", depends on the definition.
katie Couric had this same topic on news tonite- 1. with a mercedes and 2. with the sailbot conveying w/ the home..
the bottom line is they arent selling. Creative selling has been going on for quite some time but you are right that it can backfire if the freebie ends up being a the boobie prize.
Dad always said- nothing is free in life. he's right.